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Spring Break is Bringing Needed Business

5:42 PM, Mar 20, 2012   |    comments
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Photo by Mike Kaminski

ST. AUGUSTINE BEACH, Fla. -- The spring break season is here and some business owners say they feel the season is going to be bright.

Judith Prager and John O'Brien admitted they are not typical spring breakers. "But we are on spring break," Pager laughed.

"Yeah we're on our spring break," O'Brien added. "We like to come down here in March."

The Massachusetts couple is in St. Augustine Beach this week with many others who are filling up beaches and hotels.

Beaches in St. Johns County are typically visited more by families rather than college students during spring break.

Rich O'Brien owns La Fiesta Inn and Suites. He said the hotel is 85 percent full, even early in the spring break season.

"I think it's an indication we'll do pretty well, and I think the whole area will do well," O'Brien predicted.

January and February saw an uptick in business according to O'Brien. "I think the economy is coming back a little bit," he added.
January and February are typically slow months in St. Augustine. "But they were up," O'Brien noted, "not dramatically but some. Some, to make us smile."

Billy Ziets, the director of St. Johns County beaches say the beaches have more people on them right now than they did this time last year. He cited good weather and the spring break schedules in surrounding counties.

Even the warm weather in northern states did not keep people from coming down, O'Brien noticed.

Prager, who is visiting said, "When we planned to come down here, we thought it would be really cold up north but it's pretty nice." Then she pointed to the beach and added, "but this is better."

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