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Negative online review gets couple in trouble

3:25 PM, Nov 29, 2013   |    comments
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GREENSBORO, N.C. (WFMY) -- Consumers have a right to complain, right? Well, it depends.

For Christmas several years ago, Jen Palmer's husband ordered her a number of trinkets from the website Kleargear.com.

"You never got your Christmas present? No!"

But for 30 days, Kleargear.com never sent the products so the transaction was automatically cancelled by Paypal, Jen said.

Wanting an explanation, Jen says she tried to call the company but could never reach anyone. So frustrated, she turned to the internet writing a negative review on Ripoffreport.com.

"There is absolutely no way to get in touch with a physical human being," it says. And it accuses Kleargear.com of having "horrible customer service practices."

That was the end of it, Jen thought, until three years later when Jen's husband got an email from Kleargear.com demanding the post be removed or they would be fined.

Kleargear.com says Jen violated a non-disparagement clause. It turns out that, hidden within the terms of sale on Kleargear.com there is a clause that reads:

In an effort to ensure fair and honest public feedback, and to prevent the publishing of libelous content in any form, your acceptance of this sales contract prohibits you from taking any action that negatively impacts kleargear.com, its reputation, products, services, management or employees.

The clause goes on to say if a consumer violates the contract they will have 72 hours to remove your post or face a $3,500 fine. If that fine is not paid, the delinquency will be reported to the nation's credit bureaus. And that's exactly what happened to Jen.

2 Wants To Know talked with a First Amendment lawyer Larry Walters of the Walters Law Group. He thought putting a "no negative review" clause in the terms of service was sneaky.

"Frankly its unrealistic to expect the consumer to read through many pages of legalese and boilerplate every time they do business with an on-line service provider. That's why entities like the FTC and other consumer protection agencies will enforce consumer protection laws and say, 'Look, this is not reasonable.'"

Until that time, Larry Walters says check the Terms of Service.
If you feel the issue is important enough to take a risk you can post that negative complaint.

But even if there is no negative review clause, every consumer should remember this when posting any kind of comment.

"It's within a person's First Amendment rights to say, 'I think this company stinks or they are a lousy company'. Something that is a matter of opinion when you get down to facts and say, 'This company stole $20,000 from me or refused to refund any of my purchases after I notified them,' those are factual issues and they have to be true for you to assert your rights.

WEB EXTRA:

What about Yelp and Trip Advisor and other review based sites?

"You see more and more companies enforce on line terms of service that include these anti disparagement clauses that will put those sites out of business. Nobody is going to take the risk of posting if they are going to get slapped with a heft fine or a lawsuit so it's going to be very interesting to see how it plays out because the fate of many of these online review companies is at stake."

WFMY

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