ST AUGUSTINE, Fla. -- Business owners in St. Augustine, Florida, have been preparing for this big weekend for months. That includes Morgan Epstein.
Epstein is the manager of Casa del Hidalgo on St. George Street. She spent much of Friday painting welcome signs and mustaches, and putting them up all over the restaurant.
"We just want to welcome them, and make them feel welcome in St. Augustine," Epstein said.
Other stores were doing the same thing. Many had decorations on the windows, inside of their shops, as well as Mumford and Sons pictures, flags, and hats to show their support.
The hope is for this weekend to be such a success so that many people in St. Augustine for the concert will come back to the city again. Epstein said it's a chance to attract a crowd that normally wouldn't visit.
"We get a lot of older people and school groups," Epstein said. "This is a chance to attract people in their twenties."
Tourists said they're impressed with what St. Augustine has done.
"We just think it's a really cool small town - kind of not very well known unless you're coming for a specific reason," said Ashley Bego, who is visiting from Austin, Texas.
Managers like Epstein said they hope this weekend gives all the visitors that specific reason to come back soon.
"I'm hoping it brings a lot of people coming and experiencing what we get to have everyday," Epstein said.
First Coast News